Monday, August 2, 2010

F*****ck

I'm sure you must have seen the new fastrack logo on the hoardings. My cousin recently pointed out to me that people around us swear so much. It is expected while driving or during fights, but these days, you have everyone is college saying 'fuck!' or going 'WTF' everytime they utter an exclamation. We also have the wannabes going ' What the eff' which sounds as if a pansy just uttered it in a shrill voice followed by a flick of his wrist. In fact the word 'fuck' is so common that a while back, I used to get an sms about the versatility of the word. It indicates disgust, surprise, anger, exasperation and so on. What happened to good ol' 'shit' or Stan-like 'Oh my God!'? Now even Oh my God has evolved into 'oh my fucking God'. There was even a controversy back in 2001 when French Connection started labelling their products as fcuk. So much noise just because fcuk looked like fuck. So I wonder what the controversy creating hippies might be thinking right now, or if they are dead, would it be amusing to watch them somersaulting in their graves. Incidentally the word 'somersault' has french connections. Just saying.

A few posts back , I had mentioned that I'm a stickler for grammar and spellings. So while I was trying to blame it all on Wikipedia for teaching people how to swear in WikiHow, I noticed that fastrack was spelt as I spelt it 7 words back. Shouldn't it be fasttrack? Like Thumbs-up and not Thums-Up?
















So, yesterday night I was thinking about this because I met my aforementioned cousin yesterday too. I remembered a crap song from a crap movie called 'Bride and Prejudice'. Yeah, these things happen to me. The song goes 'NO life, without wife, oh yeah yeah yeah..'. Somewhere in the middle, Aishwariya mentions why she had to settle for Abhishek Bachchan as a husband. She goes something like 'I want a husband who looks at me and not my rack' and her actions while singing that particular line made me look up the word 'rack'. I looked up the word on Urban Dictionary today too just to confirm that I have an awesome memeory.

Anyway when I typed 'rack', heres what Urban had to say:

1. rack 1426 up, 103 down
set of breasts

She has a nice rack
by Ben Nov 29, 2001 share this


2. rack 727 up, 117 down
a rather large set of boobs that are fun to stare at.

Dude, i can just sit here and stare at her nice rack all day
by superbuddy Apr 10, 2003 share this


3. rack 505 up, 72 down
slang term for a rather larger pair of woman's breasts that men usually stare at

Wow, look at her, she's got a nice rack!
by Cockaloockle Mar 17, 2005 share this


Ummmm...I wonder if the namekeepers at Titan fastrack did that on purpose. French Connection did it. So why not Fastrack, which on its official site is described as : "Fastrack as a brand has always been restless like the swearing youth it caters to". Ok I added the swearing part. But I am appalled at their lack of slang knowledge.

Also, here's something totally unrelated.
I watched that ad where Kareena strips in an office so that her clothes match the laptop in her hand which changes colours like a traffic signal. First people wanted the trendiest clothes, then trendiest shoes, trendiest accessories, trendiest phones, trendiest scooties and now trendiest laptops. Why don't they want trendiest umbrellas? They would make a nice fashion statement, in my opinon as always. Imagine, a yellow umbrella to go with my yellow belt, or an umbrella with nice polka dots to go with my dress, or an umbrella with a whistle for my driver. The possibilities are endless.

15 comments:

Ashutosh Jha said...

really nice observation.....
never thought bout this...
and the "rack" one is off the charts...!!...looking forward to some more awesome stuff...!

Pushkar said...

u just RACKD my world!!! nice observation. just dnt go and search wat RACKD means...thts all!!

humbl devil said...

only one small doubt...
how can racks be fast all by themselves???

spicymist said...

ask those who chose that moniker. But rack also means thousand dollars. though i dunno how that is releant to the watches here. 1000 rs yes. $1000 no

humbl devil said...

that question was for you missy...the company didnt mean rack in the first place.....because common sense dictates the "rack" and watches devoid of any relation..
you were the one who came to that conclusion...
>:P

spicymist said...

well in that case the if the company didnt mean it, then they used it unintentionally, which is appalling. If as i suspect they did it on purpose,( come on, if someone as dumb as aishwariya rai knows what it means!) its really cheeky. awesome. Like it!

Indranee said...

Nice observations...loved the post!

humbl devil said...

after graduation if you ever do an mba then take up branding and promotion...
then you'll know how fast-track went on to become fastrack.. :D

Alok said...

Shit, I didn't get the fast-rack reference until I came to the comments. What is happening to me!?

Anyways, yeah, these things happen to me too, but less frequently.

Also, Fasttrack just doesn't look "cool." I'm guessing people who like Genelia and Titan Fastrack care about that.

Hey, would you look at that, I'm wearing a Fastrack watch too!

shweta said...

this is just great....
out of the world...
TITAN ... please read this blog......
hehehehhehe LOL.....
this is the best observations after that all MH-o4 are accident prone and they have dent on them.....
love you ruchi..............

shweta said...

this is just great....
out of the world...
TITAN ... please read this blog......
hehehehhehe LOL.....
this is the best observations after that all MH-o4 are accident prone and they have dent on them.....
love you ruchi..............

lazy bee.....!!! said...

really nice observation spicy mist..n i dint no about this meaning of rack ;) ;)i used it the way it is done in shoerack..;0

Indranee said...

Hey Spicymist! No posts from you for long?

Indranee said...

Wow! that's great indeed! Meeting with two dignified persons is no mean task and something to boast of...and also great to know that you work for an NGO...all the best!

Kold_Kadavr_flatliner said...

Naughty-naughty. Christians wouldn't say that. Only the whorizontal cretins say THAT. You're not one o'them, girl. Lemme giveth unto thee, my just and worthy liege, a refresher course on how to speek --- Maybe you don't know how to achieve it or you haven't been instructed, but here's our Way to be at my party-hardy in Heaven. Nothing on earth is worth the loss of Heaven, girl, for our finite existence is over in the blink-of-an-eye; Jesus/our Mother are the only free antivirus, while we few are only the prophets in a world that’s whorizontally haywire. Death’s cool, however, if you’re on the RITE side: we'll have a BIG-ol, Wahoo!, kick-ass, party-hardy for eons and eons fulla anything and everything and more --- Now, having read this, you’re faced with a choice: return to God who made you, loves you like crazy, and wants you or return to your dead-end-world - no middle ground on the Last Day. WAIT! BEFORE YOU CALL ME A NUTJOB… I have some pretty nifty, neet-o things we may do in Heaven! Besides being the most gorgeous thang God ever made, wanna nekk in Heaven on a park bench? Wanna lemme serve you for eons and eons? Wanna lemme feed you baklava and Starbucks (either mocha or Strawberries&cream frappuccino) and those teeny, canned oranges for the length of eternity? Wanna swim nude in the ocean as shallow as four feet and then take a shower? Wanna be one with me for SEVEN, WHOLE, MONTHS?? Wanna be an adorable 17 forever, me a dashing 21? Wanna love so deep and wide, passionate and warm the universe cannot hold our? Wanna lemme be a part of you till even Heaven crashes around us? Wanna lemme snuggle with you, to love you and gratify your wonderful, beautiful, adorable feet? Wanna lemme prove to you I love you more-than-you-know, from head2toe, bodyNsoul, to give you pleasure-beyond-measure? Meet me in Heaven, girly, and I'll do alla that and more for you for the length and breadth of eternity. How awesome it shall be to love you in person, to be with you, to hold you in my arms and give you a backrub in the Great Beyond; to kiss your adorable body and nuzzle with you, would make my eternity. God bless you.